Strategy & Marketing for Artists

Who This Is For

  • You have a creative idea, or you’re ready to grow yourself as a professional.

  • You’re tired of figuring it out alone and want a clear, practical path forward.

  • You value guidance from someone who has built, scaled, and sustained an arts-based business with a positive social mission.

  • You’re ready for actionable steps instead of trial and error.

Why Work With Me

I’m Nikki Naghavi, a classically trained violinist, entrepreneur, and MBA graduate. My experience spans nonprofits, helping build a 501(c)(3) from the ground up, corporate sales and marketing roles, and years of freelancing in the arts.

Today I lead Glass Artists, a New England-based musician entertainment agency with a clear social mission, and I help other creatives turn their talent into sustainable growth through strategy and marketing guidance.

Services & Pricing

  • Jordan Hall, New England Conservatory, Boston, MA, USA

    Free Discovery Call

    Not sure what you need yet? Book a free introductory call. I’ll talk through your goals, answer your questions, and see if working together feels like the right fit.

  • Symphony Hall, Boston Symphony, Boston, MA, USA

    Hourly Consulting | $100

    Perfect if you want targeted support on a specific challenge. In this one-on-one session, we’ll focus on your immediate priorities and create an actionable plan.

  • Elbphilharmonie, Hamburg, Germany

    Four-Week Package | $380

    A structured program designed for momentum and accountability. We’ll meet once a week or biweekly for one hour, giving you time between sessions to implement action steps. This package is ideal if you’re ready to grow steadily and want guidance over a longer stretch of time.

How It Works

Josh E. Santana

“Nikki has an incredible way of blending her supportive nature with sharp business insight, helping artists feel both understood and strategically guided. In one instance, her suggestions for how to make my social media posts more relatable reframed how I thought about connecting with an audience. She has a rare talent for showing artists how to attract meaningful followings that can turn into real business opportunities, whether that’s landing gigs abroad or building long-term visibility.”